Archive | TV Commercial

VID: New Technology

Recently, my principal video camera began having major issues with White Balance, and cutouts. The repair shop couldn’t find the issue so I began the long process of deciding on a new camera. Ultimately, the new Sony PXW-FS5 won the battle and I purchased it. GREAT CAMERA! Stay tuned for new work to come… unfortunately, […]

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In this era where everyone has a camera or video enabled smart-phone, the landscape of content generation and how we use it has changed radically. Companies like CocaCola are recognizing the value of engaging their audience… even to the point of having their fans create advertising content, as seen in this great example of repurposing […]

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