Video: Automatica
OK, so I am not a fan of the overuse of robotics. I would rather order food from a human, or simply know that my taxes are not going to pay to automate jobs that less fortunate humans require to pay their bills. That said, this video shows a great use for robots…
Why do I like this? This is a great example of advertising which delivers content value without being in your face about a product. The product (robotics hardware) is obvious, but as a viewer, I am not hit over the head with hard sell. I get enjoyment as the first priority, with the added value of brand promotion.
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